26 May 2015
We have seen those cool designs for years in/on hand bags, cosmetics and other luxury and high end products. They always create an upscale look and are instantly recognizable, which is really what branding is all about. We have done several new designs incorporating this random repeat look and the most unique, recent one is Express Jet.
Express Jet Selects Salazar Packaging for their new box
You can check out their web site at www.ExpressJet.com and you will see they are the world’s largest regional airline. When they decided they need an attractive intro box for their new pilots, we were glad they called us. We were able to use one of our stock cutting dies to save them time and money and the end result is shown in these photos.
We will print anything anyone wants on their box but I think sometimes shippers spend a great deal of time and energy developing text that is rarely read. I know as a consumer I am eager to get my hands on what is inside the box and I am unlikely to spend a lot of time reading copy, regardless of how cleverly it is written or presented.
Marketing experts tell us we have only a few seconds to capture the attention of the recipient and make a lasting impression. A quick way to accomplish that is with an incredibly unique pattern of a logo, name, or image. We all know images are always easier to remember compared to text or copy so the objective is accomplished.
If you are interested in discussing your custom printed box needs, please feel free to contact Salazar Packaging or call us at 815-609-3600. We will help you create a great looking box, at minimal expense, and do it quickly for you. Most of our first time orders ship within two weeks.
18 May 2015
The actual inside dimensions are 11-1/8” X 8-5/8” X 1” and it is a stock item on our www.GlobeGuardProducts.com , green packaging store. Its versatile design has enabled it to be used for shipping everything from catalogs, flooring samples and business forms to tee shirts, photos and award plaques.
It is available in a low one bundle minimum ($30 minimum store purchase) and ships for a low $7.00 flat fee, anywhere in the continental USA.
The box is designed to be printed on one side of the board and when formed, some of the print ends up inside. That may not sound like much of a difference, but it allows you to place graphics inside the box without the cost of inside printing and the necessary additional print plate. It also enables print to “flow” inside creating endless print options and unique looks.
On sale 20% off through June 30, 2015
For the next six weeks we are offering the unprinted, stock version of this box on our green packaging store for 20% off of our already low prices. This makes this terrific option the same cost as some mailer envelopes or rigid mailers that may not provide the same level of protection or attractive presentation.
What if the size is not right for your product?
Please let us know what size you need. The beauty of this design is that it can be easily adapted to accommodate much smaller or larger product sizes.
Contact us at Globe Guard Products if you have any questions or if you would like to see a sample.
11 May 2015
Congratulations to Pooki’s Mahi for having achieved the prestigious and hard earned certification for Amazon’s “Frustration Free Packaging and E-commerce Packaging.” If you are familiar with the process, you can appreciate the accomplishment.
This designation applies to all 11 Pooki’s Mahi SKU’s for their primary packs as well as their 24 unit shipper which we are proud to produce for them. Not only is it one of the most attractive e-commerce, subscription boxes we have ever created, we now know it can pass this stringent certification for packaging that is eco and consumer friendly.
To learn more about Pooki’s Mahi please visit their web site and FYI, the office staff at Salazar Packaging officially certifies their coffee as “delicious”.
To learn more about Salazar Packaging and our attractive, low cost e-commerce and subscription box capabilities, please check out the related posts below. You can also contact us via email or call us at 815-609-3600.
30 Apr 2015
It may sound a little strange coming from a corrugated box designer and supplier but the “box to bag” shift is very real and for good reason. If you are not already paying higher shipping costs due to dimensional weight, the bad news is that you soon will be. The good news however, is that you can still maintain or possibly even reduce your shipping costs by making a few changes to your e-commerce or subscription box packaging.
What is dimensional weight?
Essentially, package carriers are now charging for the space your package takes up in their system and truck. So the cost to ship a light product (example – apparel) in an oversized box is determined by the overall dimensions rather than just the weight as previously calculated for most packages. In other words, it used to not matter if the box or package was larger than it had to be, but now it does and you will be penalized with a new, higher rate.
Isn’t the best solution “right sizing” the box?
Right sizing any box is always a good idea and can result in substantial packaging and shipping cost reductions. However what happens when the size of the product being shipped varies month to month, or order to order? You will often end up shipping a box that is larger than it needs to be because it is very costly to create and stock a variety of branded box sizes to handle the changes in product dimensions.
There are many varying factors but often times, they are lower in cost compared to some corrugated shipping containers. In addition to acquisition cost, they occupy less space on a truck or in your warehouse so the inbound shipping and storage costs are minimized.
In use, they also reduce packing labor because they do not have to be erected or taped. Most mailer envelopes have a convenient peel and seal strip that eliminates the need for additional tape to secure the contents.
The greatest advantage is the way they can conform to the product being shipped. There is no oversized penalty being paid because whether you are shipping one or three tee shirts (for example) the mailer envelope is always the perfect size.
What type of mailer envelope do you recommend?
It always depends on the application. What you ship, how you ship, and even how many you ship can influence our recommendation for you. Here are a few options we offer:
Shipping packages is growing increasingly complicated because there are so many costs to be considered. For many of our e-commerce and subscription box brand owners, packaging and shipping are two of the major costs they try to manage, so we have become well versed on how to help them accomplish that.
Please contact us at Salazar Packaging or call us at 815-609-3600 for a no cost, no obligation review of your specific application.
24 Apr 2015
At least once a week we receive an inquiry from someone attempting to create a unique brand and look on their e-commerce or subscription boxes by utilizing glossy or shiny graphics. This is can be accomplished a number of different ways but not through the standard or typical flexographic print process.
The limitations of flexographic printing on corrugated board
In most cases boxes are printed using water based (eco-friendly) inks that are printed directly on the corrugated substrate. This approach is economical and effective but results in a “flat” finish with no luster or gloss. The flat finish is most obvious when printing black or other dark flood coat colors and designs.
I often refer to this as an imperfect process being printed on an imperfect substrate because the printing is being done on an industrial grade paper (board) not fine, offset, or other high grade printing paper. That limits the print and finish options that are available.
This is by no means a complete list and any number of combinations and variations are possible. Here are a few ways we can help you create the look you want- in increasing order, least glossy to most glossy:
Special or Display Inks – for a slightly higher level of gloss, it is possible at times to simply use a higher gloss ink. There are minimums and other restrictions but in some cases it is just enough to satisfy the need at minimal additional cost.
Kemi or Special Board – One of the ways to increase the amount of ink that stays on the surface of the board is to restrict or modify the porosity of the board. Rather than soaking into the board, the ink will often appear heavier and brighter.
Varnish and Aqueous Coatings – With equipment limitations and minimums applying we can apply or “print” an edge to edge “flood coat” or a limited “spot” coat of a variety of different gloss finishes. Different gloss levels can be combined for dramatic 3-D like images but keep in mind each adds cost and may require a separate print plate.
Litho Labels – Printing on fine (litho) paper, rather than direct printing on industrial grade board, a wide variety of print processes (offset, digital, etc.) and coatings are available. As an extreme example, it is possible to print a photo or brochure quality color image, coat it with a high gloss varnish and then laminate it to the corrugated board before creating a box out of it.
Laminates – A “poly” laminate can often be applied over a litho label or sometimes directly over the direct printed corrugated image to create a glass like surface to enhance and protect the design. There are a variety or laminate materials available and not all are considered eco-friendly so make sure you understand the impact of any specific finish to the recyclability or repulpability of the box after its use.
Price and minimums?
There are many factors that impact pricing including graphics and quantities being ordered. Generally this list of finish options is in least expensive to most expensive order and also reflects typical lowest to the highest minimums. So for example, litho labels or laminates will probably be cost prohibitive in quantities under 10,000 boxes but Kemi board or special inks, MAY be cost effective at 2,000 or 3,000 boxes.
There are no hard and fast rules other than your typical unprinted stock box source will probably NOT be able to help you. These are not your average or typical boxes so a level of experience is necessary to do it well, and at a reasonable cost.
Please do not hesitate to contact us at Salazar Packaging or call us at 815-609-3600 if you would like to discuss your specific application.
10 Apr 2015
What does an environmentally conscious importer of caviar do to get their exceptional, delicious product to their customers without using EPS foam coolers? They call Salazar Packaging and together they design a Globe Guard® cooler box that will ship safely and economically and is 100% reusable, recyclable and/or biodegradable if it ends up in a land fill. The nice people at www.BlackRiverCaviar.com wanted a box that is consistent with their approach to the market and environment, and they found it.
Three Different Types of Available Globe Guard Cooler Boxes
The chart below shows the three options we have available for various situations. Our stock cooler boxes are premade, fully assembled and ready to ship when ordered. Our standard boxes are made to order using readily available box sizes in Kraft. The thickness of the foam insulation can also be customer specified. The custom cooler boxes we offer can be white or Kraft, any exact size you need, with or without custom printing.
The client discovered making the change to custom printed, custom size cooler boxes was easier and less expensive than anticipated. The onetime cost of their one-color print plate and the add-on for a one-color print for their four different box sizes was minimal when compared to the cost of specialty labels and the labor to apply them. Every box going out the door has the same consistent quality message about their brand and their process.
Please contact us via email at Globe Guard Products or call us at 815-609-3600 if you have any questions about any of our cooler box types or sizes. We are confident we have a product and program that will fit you perfectly.
31 Mar 2015
Globe Guard Products.com has offered and stocked unprinted poly and paper, padded and unpadded mailer envelopes for years and they are all available custom printed as well with varying MOQ’s. We have now added paper board “rigid” mailers for shipping products requiring additional protection, and they too are available branded and custom printed with your artwork.
These rigid mailers are standard with a peel and seal adhesive strip so they do not require taping, and the recipient will appreciate the easy open tear strip. The sizes that are in stock and available immediately are:
6” X 6” – 18 point mailers ideal for CD’s
6” X 8” – 24 point mailers perfect for gift cards
7” X 9” – 26 point mailers for small photos and greeting cards
9” X 11-1/2” – 26 point mailers ideal for 8-1/2” X 11” photos
9-3/4” X 12-1/4” – 26 point mailers ideal for certificates and documents
11” X 13-1/2” – 26 point mailers ideal for promotional materials
12-3/4” X 15” – 26 point mailers perfect for calendars
12-1/2” X 9-1/2” – lightweight, 14 point horizontal mailers for printed materials
All of these stock sizes are available on an introductory sale that runs through May 31, 2015. No promo code needed.
We are able to provide you with beautiful custom printed mailers up to six colors with photo quality images. I would dare to say that your graphic artist cannot come up with a design that we cannot produce. The minimum for custom branded rigid mailers is 25,000.
Please contact us at Globe Guard Products or call us at 815-609-3600 if you have questions or need samples of our plain or custom printed rigid mailers. Also, keep in mind, the introductory rigid mailer sale on our green packaging store runs through the end of May, 2015.
27 Mar 2015
Our “semi-custom” boxes make it easy to get custom printed boxes to market, quickly and at minimal cost. Our client is able to avoid the cost and delay of having a custom cutting die made by using one of our available stock cutting dies. Some items like box design or even board thickness are pre-determined by the cutting die on hand, but the client still selects the board and ink colors for their graphic design.
www.PoochPartyPacks.com selects a size
Pooch Party Packs was ready to launch their new subscription box for dogs and after considering many options, they agreed our very popular 12-1/4” X 9-1/4” X 4” box is the perfect size. The box style is a secure front lock die cut mailer with dust flaps, and our cutting die is set up for standard B-flute board.
They were in need of a good graphic artist with packaging experience and we supplied the name of one with a great recommendation. The resulting design was an eye catching outside print on Kraft with cute graphics in red. Within two weeks of us receiving final art, the customer’s finished boxes were on a truck and on their way.
Unexpectedly the nice people at Pooch Party Packs had a new opportunity and were in need of a smaller box for a special promotion. Fortunately we had available a cutting die that makes a slightly smaller 11” X 7” X 3-1/2” mailer box but is otherwise identical. Having already been through the process once with art and color approvals, we were able to quickly adjust the graphics from the larger box to fit the smaller one and had their new box ready to ship in record time.
We may not have a cutting die on hand for every application and size but the variety and selection we have helps us to satisfy 90 to 95% of the applications that come our way. Give us a call at 815-609-3600 or email Salazar Packaging for more information.
19 Mar 2015
We knew this would have a negative impact on some of our customers who ship lightweight, bulky products such as bedding, pillows, etc. However, it also hurt a few of our vendors, for example – Geami who is best known for their Green Wrap Ready rolls of incredibly protective and very ecofriendly paper.
The colorful rolls of pre-expanded material were a customer favorite but shipping them via UPS, FedEx, or USPS became cost prohibitive. Gone is the variety of colors but we still have two great options available for you:
Geami Ready Roll Ex Box
This is the perfect solution to overcome the dim weight and rate issues because the material inside is not pre-expanded, so it is very compact to ship. One case of Ex Box material is the equivalent of five cases of the old pre-expanded paper (750’ per case compared to 150’ per roll) which makes it affordable to use and to ship. The following video shows how the Ex Box system works so you can see how easy and convenient it can be.
It is available on our Globe Guard® green packaging store in either white interleaf tissue on BROWN die cut Kraft paper, or in white interleaf tissue on WHITE die cut Kraft paper. Both are stock items and currently ship anywhere in the continental USA via UPS ground service for a very low $10.00 per case.
ExBox in stock and available at www.GlobeGuardProducts.com
Geami Pre-Expanded Rolls
For those who really prefer their Ready Wrap rolls pre-expanded, we are able to provide white interleaf tissue on Brown Kraft die cut paper, however, the minimum quantity is one pallet/ 25 rolls. You will not find that product on the store because the shipping cost varies greatly depending on where it is shipping and the delivery requirements at the ship-to address. If you are interested in learning more about this product, please call our customer service team at 815-609-3600.
As always, we will continue working with our vendor partners to supply you with the best and greenest packaging products at the lowest possible cost. You can contact us via email if you prefer and we can also discuss other internal and protective packaging options as well including partitions, die cut dividers, molded pulp and molded foam
If you prefer, please contact us via email at Globe Guard Products.
13 Mar 2015
We are always proud of the work we do and if it is not right, it simply does not ship to our customers. There are times however, especially when we are working with a non-profit organization that are even more careful than usual about board quality, color matching, and overall workmanship. We also take a little extra pride in the finished product because we know it is helping a good cause.
As their web site points out, today over 3,000 men or women will join the three million people who are incarcerated in the United States. The statistics are astonishing and depressing, making this national problem appear to be beyond repair.
Time 4 Forgiveness is an organization of people determined to reverse that tide by developing greater understanding through a book they offer inmates, The Ravine. You can learn more about the book at their web site and if/when you read the book, you will understand the need to share it with others, especially the men and women who live in prison.
They needed a shipping container to mail out books and our very popular 9” X 6-1/2” X 2-3/4” was the perfect size to accommodate multiple copies of the paperback book they distribute. Without the cost of delay of a custom cutting die, we were able to get custom printed mailer boxes to them within a couple of short weeks, just in time for their launch.
The process is designed to be fast and simple, especially for first time buyers of branded packaging. Each step is designed to be efficient to minimize cost, and precise to avoid any mistakes. Others may attempt to make custom printed branded packaging an incredibly difficult and expensive task but most of our customers are pleased to find out the cost, in many cases, is actually lower due to increased purchase quantities. Remember the minimum for custom printing boxes is 1,000, so the net end result can be a lower cost per box compared to that unprinted stock box they have been using.
Whether the challenge is a product or web site launch date, a costly trade show, or an important customer presentation, we can usually help you make it happen.
Contact us at Salazar Packaging or call us at 815-609-3600 do discuss your specific needs.